Influencers gain importance in marketing mix of the brands. How about taking a peek of its importance and why it gained traction for brands? Ahmet Erten and Hilal Meriç are managing directors at Boomads, one of Turkey’s leading influencer marketing platforms. It has been operating […]

Dramax introduces the Turkish series to viewers with Spanish and Arabic dubbing options Dramax is a new digital platform based on a subscription model and launched recently. Dramax Executive Board Member Murat Saygı said the platform that started broadcasting within the structure of Demirören Media, […]

Dubai seems underestimated in the startup ecosystem but incentives up nowadays. Plus it is attractive to Turkish start-ups that want to scale in MENA region Ersoy Erkazancı is a Turkish journalist representing Bloomberg Haberturk for Turkey. He’s in Dubai for 6 years and also observing […]